TSRC, Tob. Sci. Res. Conf., 2023, 76, abstr. 130 (Symposium Behavior)
The effects of a modified-risk claim for an ENDS product to increase smokers’ behavioral intentions to use the product are completely mediated by the claim’s effects on risk perceptions
(1) Pinney Associates (consultant to Juul Labs, Inc) , Bethesda, MD, USA; (2) University of Pittsburgh, Pittsburg, PA, USA; (3) Juul Labs, Inc., Washington, DC, USA
Abstract not available....