TSRC, Tob. Sci. Res. Conf., 2023, 76, abstr. 66
Understanding the sensory attributes underlying the acceptance of e-cigarette products, with the aim to increase the acceptance of alternative smoking products
(1) Curion Insights, Red Wood City, CA, USA; (2) Curion Insights, Old Bridge, NJ, USA
An important component of Harm Reduction strategies is to transition smokers to products presenting a lower risk of disease. However, to achieve this transition, smokers must find these products to be sensorially acceptable. The objectives of the...